Approck: marketplace, acquisition operations, and forecasting

Product & Growth Manager owning marketplace delivery, acquisition operations, and internal tools, with hands-on implementation and developer coordination.

$1.4m+ closed • 50+ acquisitions • ~3k monthly active users • ~100 leads/month

Challenge

Seller data, listing preparation, acquisition analysis, and investor reporting needed repeatable workflows while the public marketplace stayed live.

Outcome

Built and operated the marketplace, internal acquisition CRM, forecasting tools, and investor-reporting workflows.

My contribution

Owned product delivery and contributed hands-on development across the public marketplace and internal acquisition tools while coordinating developers. Built a CRM for application records, shared contacts, verification evidence, and listing preparation, with role-based access and activity history. Developed cohort forecasting with RevenueCat, Adapty, and Apphud, including a mode that assumes no new subscribers. Kept seller-reported figures separate from provider metrics in the valuation intake. Managed post-close investor relations, P&L reporting, and payout coordination. Configured GA4, GTM, HubSpot, Apollo, and 7+ other acquisition trackers; built 10+ Python/n8n automations.

What shipped

  • Marketplace with multilingual discovery, revenue filters, SEO, blog, and knowledge base
  • Internal CRM with shared contacts, private verification evidence, and listing-image generation
  • Seller valuation intake with separate reported and provider-verified metrics
  • Subscription cohort forecasts, growth and no-new-subscriber scenarios, and acquisition-review reports
  • Due-diligence and transfer checklists, plus post-close investor reporting
  • Domain migration without downtime, followed by analytics verification
  • 10+ Python/n8n automations for lead research and recurring operations

Stack

  • Next.js
  • TypeScript
  • PHP
  • Python
  • n8n
  • HubSpot
  • Apollo
  • Cloudflare
  • GA4
  • GTM
  • X/Meta/Reddit/LinkedIn/TikTok UA
  • Bing UET
  • Symfony
  • SQL
  • RevenueCat
  • Adapty
  • Apphud
  • Cloudflare D1

Featured media & links

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